iDEA PLUS (Pivoting and Leveraging Unique Solutions) is a reverse pitching event that gathers aspiring startup founders to solve industry related challenges posed by partner organizations. This process flips the traditional pitching dynamic, where startups usually pitch their solutions to the industry for partnership or funding. Instead, iDEA PLUS invites established companies to share their challenges and needs with startups and entrepreneurs, allowing them to align their initiatives with real-world industry demands.

Who are we looking for?

Faculty researchers of the Isabela State University system with a permanent designation, who has preferably undergone a prototype development research funded by the university or by external sources and whose study intersects with the use of smart city technology.

At inception, the founder can represent the idea on their own. The DISC – TBI can help outsource domain and technical experts to aid in startup development.

Technology Readiness Level

TRL 3: Analytical and experimental critical function and/or proof of concept (Active research and development is initiated. Includes analytical and/or laboratory studies, with components that are not yet integrated.)